Built for Meaning

The Giving Tuesday Reset

It's time to rethink your Giving Tuesday Strategy.

A 10-day challenge for nonprofit professionals who don't have the time, staff, or budget for another giant fundraising campaign.

In 10 days, you'll rethink your Giving Tuesday strategy from the ground up and walk away with a simple, donor-centered plan designed to help you stand out, deepen connection, and capture more year-end revenue without adding another 40 things to your already-full plate.

For Non-Profit Professionals Who:

✦ Don't have a huge marketing team - or any marketing team.

✦ Don't have weeks to create an elaborate Giving Tuesday campaign.

✦ Feel like they're competing with hundreds of other organizations for the same donor dollars.

Unsubscribe anytime.

In just 10 days, you'll:

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  • Figure out a Giving Tuesday plan that works for your small nonprofit (and what you can skip)
  • Identify the donors you're talking to
  • Find the meaning behind your giving invitation
  • Create a Giving Tuesday message that doesn't sound like everyone else's
  • Build a simple campaign you can actually execute
  • Connect Giving Tuesday to your larger year-end fundraising strategy
  • Walk away with the plan you need to put it into action

No giant campaign.

No complicated strategy.

No adding 40 more things to your to-do list.

Just one email per day containing small, focused steps to help you rethink how you approach Giving Tuesday.

Join the free 10-day challenge, today!

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You'll get one email delivered to your inbox for a total of 10 days, starting September 21st. By October 1st, you'll have a 2026 Giving Tuesday plan that works for your nonprofit (for once!).

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We respect your privacy. Unsubscribe at any time.

Hi, I'm Stephanie.

I help nonprofits turn donor relationships into lasting impact.

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Through my programs, podcast, and writing, I apply social and consumer psychology to help nonprofits understand what actually drives people to give, stay, and deepen their relationship with a mission, so they can create better donor experiences, raise more money, and build lasting support.

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© 2026. Stephanie Jiroch. All rights reserved.

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